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Patrick Loonstra
@patrickloonstra
Thanks for the input. Having the positioning clear is a very important aspect of branding. That we the users can count on the product.
Do you also look for a proper positioning to attract possible users? By crafting a story, having a persona in mind to tell tat story too?
Do you make it very explicitly, by drawing and writing it all out. Or is it a feeling that you have in you inner self that you are reflecting to the product? And so, all things you make, have the same origin and the same feeling to them?
Yep, I write it up. I start with personas which I create off the back of the potential customer interviews I've done. Then use those personas to think about colours, copy and design choices that might resonate with those personas or invoke certain feelings ie. blue = trust, green = growth etc. - I don't overdo it, but I'll at least have 1-3 pages. I'd love something like a cheat sheet to help with this process.
It sure does does help getting a feeling of what others think of it. And it totally makes sense in the starting phase of a product.
Hard to get a grasp what it is exactly. But it seems quit techy and nerdy. So, Pied Piper seems appropriate for this use.
Why not make your own?
That being said, that could be a great side project to build. A fake brand service.
nip.co a streak-based community that reports days not worked on domain names purchased.
Hard to get a grasp what it is exactly. But it seems quit techy and nerdy. So, Pied Piper seems appropriate for this use.
An interesting design challenge. The first thing that popped into my head is a sort of 'pulse'. An element that is showing how your cadence/flow is going.
Maybe it will move a little back when you are on a vacation, but you need vacations to keep building. But you are not losing the whole state.
Maybe it is even good to have a consistent pace, like every other day, or every weekend. Then it not the hours/days you put in that is the most important, but the progress you make over time.
A friendly designer of course ;)
Although the logo seems important, it is the whole of the brand that is the most powerful. Typography, color, photography, illustrations/icons.
A well designed logo can combine these visuals, the feeling of a brand, in 1 easy to recognize element.
And with that whole a designer can help out.
I collect them all in a folder 'Books'. Bothe .pdf, .epub . m4p (audio format). From there I will send it to Kobo, iPad of Overcast to read of listen.
After doing so, I add the data i collected to a Notion database with read books and share it to Oku.club to show others what I read.
Thanks! I didn't know that you could do that with Kobo. And just joined Oku.club. 🙏🏻