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Handle Horse
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Save Stripe Subscription ID on each alert #handlehorse
Allow customers to change subscription in billing portal #handlehorse
Unhide link to billing portal #handlehorse
Revert back to default frequency when subscription is cancelled #handlehorse
Pass $1,000 in gross revenue #handlehorse
Schedule 3,000 more upsell emails to be sent in the next 3 hours #handlehorse
Reach $500 MRR #handlehorse
Send out another 100 emails with yet another new pricing experiment #handlehorse
Pass $100 MRR after emailing only ~10% of userbase (so probably around $1,000 MRR eventually) #handlehorse
Send upgrade email to another 400 users (500 total for this pricing experiment) #handlehorse
Try another pricing experiment and send to 100 users #handlehorse
Reach $50+ MRR #handlehorse
Send out 400 more emails with $4.99/mo subscription #handlehorse
Get first $4.99/mo subscriber #handlehorse
Send 100 emails with $4.99/mo subscription option #handlehorse
Add FAQ with explanation of monitoring statuses #handlehorse handle.horse/faq
Add logo to emails so people know it's us #handlehorse
Show more subtle warning when we have reason to believe the handle won't come available #handlehorse
Change default available check frequency from daily to weekly, because 1) we're now checking tens of thousands of handles and 2) people need a reason to upgrade to a paid tier 😂 #handlehorse
Add paid frequencies and test successfully in production #handlehorse