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send free upgrade to dude who bought old version 
#reactd32018
send upgrade link to dude who bought the wrong thing
refund the dude, give discount to other dude #reactd32018
send free copy to everyone currently paying for similar offers 
#seniormindset
tell people who bought for $49+ that they got a full upgrade to latest stuff #seniormindset
send people who bought for <$49 an upgrade path #seniormindset
send followup email for 20% discount upgrade 
#pushfolio
Complete free trial expiration + upgrade process 
#anyhow
make upgrade link for person who asked #seniormindset
Send upgrade email to another 400 users (500 total for this pricing experiment) 
#handlehorse
