Martijn Smit
@smitmartijn
💸 aispend.io
🤖 deckassistant.io
📊 whatpulse.org
📞 mutedeck.com
Marketing can be very broad. Your initial list is good, but I think you're focused mostly on known/regurgitated marketing approaches. Think of marketing this way: anything that would raise awareness of your product.
Depending on your product, you can:
- Do what @junogueira suggested
- Go into communities like reddit, linkedin, or others, answer questions, build a rapport with the community and get referrals.
- Built micro-tools that solve a specific problem, slightly related to your product and link it
- Seek partnerships with other products for an integration, a bundling, or just a guest blogs
- Cold outreach to prospective audiences (email, twitter, etc.)
- Platform-marketing; does your product belong on a platform/marketplace? List it and the platform will do the marketing for you
Notice that most of these don't cost anything but time. One thing I've learned is that paid marketing (ads, influencers) rarely provide better results than grinding it yourself.
Klaas is right, it depends on the app and data you have. Is it interesting to keep it? Anonymize. If not, just delete it. I do have self-service deletion on all apps, it's a relatively small feature and saves you the tickets.
I have consumer apps and B2B apps, and deletion requests happen on both sometimes (far less on B2B), even with the self-service option.
For consumers I delete everything user identifying outright if they are making a personal request, except for financial stuff (for proof) - I keep those for 6 months, then auto prune. That's just in case they do a chargeback.
I have interesting data coming from the #whatpulse software - like used hardware peripherals, application versions and hashes, and more. Data that's useful even without attached users. That I anonymize.
There are also these services like saymine.com which automate requests via emails that'll send whenever they find a service in the users inbox. Irregardless of whether the user has already deleted their account. I find those so bloody annoying and lazy, I have auto responders set up to redirect the user to the self-service account deletion page. I know that's probably against the GDPR/CA/etc rules, but I don't care. 😉
You can do this, actually - but you need to use the API. And I'm not sure I want to explain - as it's indeed the beauty of the system to track every day. 😊
I was messing with the API when I built an integration to Hevy, a few months ago, and mistakenly added and completed a todo on the previous day. 😅
+1 on the No-code platform suggestion. You don't have to know how to code to build something unique, you just have to be different from the rest. No-code has come very far, making it possible to build a lot of different types of products. There's a ton of AI products out there that are built on no-code platforms, and you'd never know as a user.
By the way, I forgot to mention there are services out there that calculate the GDP difference in real-time and provide the cost to individual visitors (most auto apply coupons to adjust the base price), but checking and adjusting prices every quarter is more than enough. 🙂
I've enabled all available currencies on all my products via Paddle, and customers definitely prefer buying in their own currency. Can't say for sure, but just looking at the transactions of the last week, there's about 15 different currencies being used.
I started with just USD and EUR enabled, and got ~50% growth when I enabled the other 29 currencies.
Used to get complaints about the conversion rate, at which point I started a quarterly review to mark down prices based on country GDP. Added another ~15% from that.
If you have a provider (MoR or other) that supports it, just enable all the currencies they have.
That's really interesting, and a nice simple approach to Purchasing Power Parity which I didn't even talk about in the OP.
By the way, I forgot to mention there are services out there that calculate the GDP difference in real-time and provide the cost to individual visitors (most auto apply coupons to adjust the base price), but checking and adjusting prices every quarter is more than enough. 🙂
Thanks for this thread, makes it a bit easier to find people here on there. 🙂
Yep. It's one of the trade-offs being a solo founder. But the rest still outweigh it for me.
There are ways around it, though. For example, I have standing meetings with friends all over the industry where I can bounce ideas, architectures, and implementations off them. It's important to keep your network going and fresh. Another thing I do is to look for meetups with likeminded people, which is a good way to get to know new people and bounce ideas.
I also sometimes outsource a smaller project and I'd have a coworker for a couple of weeks. ;-)
Thanks for the replies! I've also been made aware that it might be crucial to reflect the "lastmod" timestamp on each link to the last time the page was modified, and not use date the sitemap is generated. Mostly to prevent the crawl from restarting and using up the crawl budget.
I'm going to refactor the sitemap generator to use the real modification dates and see what happens. 🤞
👆 It's indeed unlikely anyone here would use starter kits, I think. But the starterkit market is pretty much booming right now - so people are out there. Just make sure yours stands out from the crowd, as there are a lot by now.
I can well imagine that the wip community isn't really my target. My starter kit won't be unique. It's not you buy it and it's gone. In fact, you can prepare your kit according to your needs. You'll be able to choose a theme, select a project type (portfolio, saas, ecommerce, game, etc.), page packages and the related query to configure the database. The idea is to offer mainly a Nuxt + Tailwind + Supabase kit. The themes are designed and integrated by me. I hope this will make it stand out from the crowd.