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Marc Köhlbrugge

Marc Köhlbrugge
PRO

@marc

Building too many things.
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Joined September 2017
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I haven't had much luck yet with outbound sales. All sponsorships I've sold so far are from inbound emails.

But if you do want to reach out, you'll want to contact whoever is in charge of paid acquisition.

You'll need some decent traffic numbers to get them interested.

Great question. I tend to do it after a while once I know the idea has legs. But if you want to be safe or you're already commited, then I'd just go ahead right now

Hey Sam, I applied for a few trademarks in both the US and Europe. Some for just a name, and others for the logomarks. Some accepted and some rejected. So I got quite a bit of experience now :)

  1. I registered through a trademark attorney. Send me an email and I'll introduce you. Cost was around $1,000-$1,500 per mark IIRC. Technically you could probably do it yourself, but it would require a lot of research and it's likely you'll make an error so I'd really recommend to have a professional do it.

  2. This varies. One trademark took many months because there was some back and forth with the examiner (the person that reviews the trademark application). Generally though I'd estimate about a month for a simple mark. It's mostly a matter of waiting for them to review it and giving other people a chance to oppose your application.

  3. At USPTO for U.S. trademark, and EUIPO for marks in the EU. I think they typically recommend getting it one regio first (e.g. U.S.) and when it's granted applying for the second one. I think because there's a way to fast-track the application if you already got it in the other region.

  4. For sure. It's relatively affordable, doesn't require much time, and helps defend against other people using your name. It can also help in getting domain names and social media handles. (but note that merely owning a TM doesn't grant you the right to get either of those. It just makes it easier in certain cases).

  5. A trademark needs to be dinstinctive so a descriptive name like "Startup Jobs" for a startup job board will be very hard to trademark. In obvious cases like that it's not worth even trying. If you're unsure, a trademark attorney can help you figure that out as well.

Let me know how it goes and feel free to email me for more specific help ( [email protected] ). I've been considering for a while to partner up with my trademark attorney to offer their services to WIP members as it seems like a lot of people need a TM.

I see. Cool. Have you considered allowing sweeping of individual tweets containing certain keywords?

You'll frequently see celebrities getting in hot water for old tweets containing terms or views that are (no longer) politically correct and they end up getting cancelled for it.

Would be useful to scan for those.

My bet is that virtually all of your tweets are useless after 24 hours.

Twitter's homepage (when logged out) advertises "Happening now", and Dan Rowden of ilo recently tweeted that after 24 hours Twitter stops surfacing every tweet, regardless of how popular it is.

twitter.com/dr/status/1513371…

Twitter is a chat room and all chats have some sort of context. Old tweets that get surfaced don't usually get surfaced with all the context of the time.

It's also really hard to know today what will be politically incorrect 5 years from now.

With that said, I'd consider the opposite approach. Pick keywords that you want to keep on the record (like for you it may be #buildinpublic, or something like that) and delete the rest.

I don't think it's a choice between "minimum" and "viable", rather it's figuring out what the least you can ship that will still give you valuable feedback.

Typically your product will be a better alternative to an existing solution. So then "minimum viable" just means it's (slightly) better than the alternative.

If you're talking about polish, etc that's a different story. And depends on your market, who your early adopters are, and what your relationship with them is. Typically a polished design helps establish credibility, but there's many other ways to do as well.

Hi Anony. Sorry for the late comment, but welcome to WIP!

Your experience with buying cycles in B2B sounds super interesting. Have you published any writing on it? I think it could be quite popular amongst indie makers.

Hey Farid. A belated welcome to WIP! I see you're into web3 and Solana specifically. Have you seen @adamq_q 's theportal.to ? One of the most exciting Solana projects right now I think.

Glad to have a fellow Rails developer join our community!

What projects are you working on right now? Curious to hear what you plan to ship next.

Oh that would have been good to mention in the intro.

I'm currently building a tiny app (one may call it a "micro-SaaS") that's sole goal is to delete old tweets off of twitter.

I call it Tweet Sweeper — tweetsweeper.app

The core features are built, and I have a small handful of paying customers (about $100 ARR), but no where near profitable yet.

My main goal is to get better at product positioning and learning different marketing channels. I'd love to build a handful of apps to replace freelance and consulting work.

I see. Cool. Have you considered allowing sweeping of individual tweets containing certain keywords?

You'll frequently see celebrities getting in hot water for old tweets containing terms or views that are (no longer) politically correct and they end up getting cancelled for it.

Would be useful to scan for those.

My bet is that virtually all of your tweets are useless after 24 hours.

Twitter's homepage (when logged out) advertises "Happening now", and Dan Rowden of ilo recently tweeted that after 24 hours Twitter stops surfacing every tweet, regardless of how popular it is.

twitter.com/dr/status/1513371…

Twitter is a chat room and all chats have some sort of context. Old tweets that get surfaced don't usually get surfaced with all the context of the time.

It's also really hard to know today what will be politically incorrect 5 years from now.

With that said, I'd consider the opposite approach. Pick keywords that you want to keep on the record (like for you it may be #buildinpublic, or something like that) and delete the rest.

Ugh! Sorry to hear about your Twitter account getting hacked. I believe @camerondare had a similar problem. Cam, did you ever get it resolved?

I'd love to know if @camerondare did! In the meantime I have setup a covert one 😬 - see how long it evades the bots!

I'm happy to announce I'm the first follower of the covert twitter account :)

Hahahaha! If you can find me that easily, I have doubts as to how long I have before they find me! 😂

If I was genuinely up to no good l, I’d be less annoyed but I was doing nothing wrong and Twitter don’t have a decent system in place to fix this stuff! 🤦🏻‍♂️

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