What tool do you recommend for sending newsletters?

Question

Hi WIP 👋,

What tool do you use for (monthly) newsletters? Now we're sending mails with our Mailjet API, but we're looking for something like MailChimp, Active Campaign or something else.

There are so many tools we can use, so tell me what is your favorite?

Yifan Goh · Accepted Answer

How about Twilio SendGrid? I'm personally using them for transactional emails and the user experience has been quite good.

Rod · Answer

I am using Email Octopus and happy with it, they have a free tier up to 2500 subscribers. I love their drag & drop editor, and they allow html custom code. They have segmentation and API

Alejandro Vivanco · Answer

I don't have a newsletter at the moment, but I know a lot of entrepreneurs swear by ConvertKit or Beehiiv

Wilbert Liu · Answer

I personally use [Substack](https://substack.com) for [The SaaS Folio](https://thesaasfolio.substack.com) and can't be happier 🙂

Luke Hollis · Answer

I had a crisis about this recently and maintain everything on Ghost for the emails that we send and want to be read on the web after: https://ghost.org/

We got too many subscribers before publishing again, so I'm going to try selfhosting because the platform was too expensive (after ~10k).

The major drawback for Ghost though is I can't segment our audience, so I don't know how long we're going to last with it.

Otherwise Mailchimp for everything else, and SendGrid connected to Django for sending verification/welcome emails from our product signup, etc.

Bjorn · Answer

Using Sendinblue for now, but the Twilio features looking very good. Thanks!

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What tool do you recommend for sending newsletters?

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