Does anyone use a "Marketing Dashboard"?

So, a friend of mine needs to connect all different sources of data (GA, WooCommerce, some tools via Zapier, Facebook Ads, AdWords) so that he could access all of them in one place. Any suggestions?

Klipfolio maybe? not very cheap though..

Google Sheets + Blockspring

However, deciding which KPI actually moves an ecommerce business which this sounds alot like usually comes down to 1-3 metrics.