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Do positioning canvas: Target market characteristics 
#jovial
Do positioning canvas: finish mapping features, benefits, & values #jovial
Work on positioning canvas: map features, benefits, & values to find my differentiator #jovial
Work on positioning canvas: map features, benefits, & values to find my differentiator #jovial
Do Positioning Canvas: figure out value offering. #jovial
Do positioning canvas: Market frame of reference #jovial
Do Positioning Canvas worksheet: customer section #jovial
Do Positioning Canvas worksheet: competitor section #jovial
Do Positioning Canvas worksheet: competitor section #jovial
Found the market positioning that makes #jovial value & strengths obvious to customers
Do positioning canvas: Group attributes & values then pick 3 value clusters (“themes”) #jovial
Do positioning canvas: Trends #jovial
Finish positioning canvas: competitive alternatives, unique attributes, & market categories. #jovial
Use calculated customer data to do the positioning canvas instead of guessing. #jovial
Exploring different market segments through research 
#mapmelon
Exploring different market segments through research #mapmelon
Exploring different market segments through research #mapmelon
Exploring different market segments through research #mapmelon