What do you think the most important thing to know about your customer is?

Question

In your experience, what has been the biggest breakthrough piece of knowledge you've learned about your customer?

Swizec Teller · Accepted Answer

As Jim Carrey put it in Jim & Andy: "What do THEY want?"

Alexander Kluge · Answer

Give the customer what he/she wants in a package of what he/she needs, see: https://medium.com/seanwes-tv/reading-minds-to-make-content-that-resonates-b90c9dc814d (that includes more insights)

Mohammed Rafy · Answer

Ask them what they want.

Troy Carlson · Answer

What do they currently pay for? What will they actually pay for (as proven by what they have actually paid for)?

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What do you think the most important thing to know about your customer is?

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