How should I setup basic analytics?

Question

Getting ready to do a rough launch. Mainly for some early SEO juice.

Should I just drop in the latest Google Analytics script or should I take some time and setup GTM with a few tags?

Dmitrii Pashutskii · Accepted Answer

Install whatever is easiest for you. SimpleAnalytics and Plausible are also great and easy to set up compared to cumbersome GA.

Remco · Answer

Second this, I use Plausible, but SimpleAnalytics is free so I suggest to get started with that.

Marc Köhlbrugge · Answer

Do the bare medium necessary to move forward with the launch

Travis Mathis · Answer

I've been using Plausible trying to get away from the usual GA path and have been very happy with it. Google Analytics was slowing my page down.

Dmitrii Pashutskii · Answer

Just a quick remark: I think it's free only if your analytics are public. At least, it was a year ago.

Charlie Revett · Answer

Pay for Plausible, use the basic setup. Later on after launch, you can events.

John Urbank · Answer

Very helpful, thank you!

Sounds like people are moving away from GA, this is news to me.

Romain Simon · Answer

I use Plausible for all my projects.
For product analytics you might consider PostHog.

Keyboard Shortcuts