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I know @jelmerdeboer recently(?) set up his own instance of the open-source YOURLS. I'd be curious to hear what he thinks of BTFY and whether the convenience of it being hosted (and perhaps extra features?) outweigh the price tag.

Personally I'm not a fan of people sharing Bitly links, etc rather than just link to the end result directly. I don't like the idea of being tracked, cookied, etc. Regular links do the job just fine.

Makes me wonder whether there's a market for a privacy-friendly link shortener. That intentionally does not track people, set cookies, etc. I know that would limit the functionality, but the signal "I respect your privacy" might make up for it. You could even add privacy-specific functionality such as hiding the referrer, etc.

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