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Hi WIP, I'm Cagri! Building HeyNews and a few smaller newsletter tools

What are you working on these days?

Mostly HeyNews ( #heynews ), an AI newsletter writer that learns your voice from your past issues. You pick the sources and the stories. It hands back a draft, subject line, and preview text that sound like you, and you edit before anything goes out.

We ran it privately on our own newsletters for about a year, around 600 issues, before launching publicly in May. This week, I've been in the flow of starting a brand-new newsletter from scratch. The first user test was a bit rough, but it's heading in the right direction.

A few smaller things sit around it:


9 customers and $772 MRR so far. Early days.

What can the WIP community help you with right now?

  • If you write a newsletter, try HeyNews and tell me where the draft doesn't sound like you. That's the part I care about most, and it's the hardest to judge from the inside.
  • Intros to newsletter operators or tool makers who'd swap mentions or links. Always up for one.


What can you help others with?

SEO, mostly. I'm Head of SEO & Growth, so I spend my days on search rankings, getting cited by ChatGPT and Perplexity, directory launches, and cold emails people actually answer. Happy to look at your site or your launch plan.

Something else you want to share?

WIP members get 40% off any paid HeyNews or AdApt plan for 12 months using the coupon code WIP40. 



@marc, it looks like the font size of the unordered lists is larger than the regular text, FYI.

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