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Sounds like they reached out? You gotta try and talk to the people who churned. Maybe sent an automated poll with fixed options to choose from. But talking to them would be best imho

Yh, think I'll add an email style login so I'll have the ability to reach to people have churned and have a chance at open feedback. My only concern is then users will likely expect their data backed up and stored in the cloud which the app is not setup at all to do right now.

Hm, maybe something like crisp is an alternative? Depending on the traction you have, maybe a log in is the best next step anyhow.

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