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πŸ‘‹ I'm Garm from Amsterdam, working on the fastest way to set up a referral program with Referlog

What are you working on these days?


Referlog is the fastest way to launch a referral program - check it out on https://referlog.com

I started building Referlog to scratch my own itch as a growth minded CTO.

Whenever I launch a new product, I always want to experiment with adding a referral program to incentivize my happy users to share the product with their friends.

Actually doing so, however, is easier said than done.

Existing solutions are complicated to setup, dictate specific end user flows and/or cost too much to justify an experiment. Meanwhile coding it yourself is a massive bike shed that's never going to get roadmap priority. So I tend to give up.

That's why I decided to build Referlog, a bare bones referral program tool that:
  1. takes minutes to setup
  2. has a free plan
  3. lets you decide the right user flow
  4. is no code by default, API on demand

The goal is to be the tool that all startups reach to on day #1, similar to freemium legends like small.chat, hotjar.com & cal.com.


Today Referlog does the bare minimum: generate referral links and keep track of which user referred which user.

That's enough to run most of my growth experiments, but there's still a few advanced features that I plan to build:
  1. OAuth support - capture referral oauth signups with no-code, instead of via API
  2. Zapier integration - sync new users to Referlog that were not referred
  3. Fraud detection - prevents rewarding the wrong users
  4. Webhooks - unlocks automating stuff like sending rewards and adding new users
  5. Invite tree - shows a hierarchical invite tree for every user


What can the WIP community help you with right now?


#1 Try Referlog on your site and share recommendations for how to improve the service.
#2 Keep my motivation in check as I'm building this during nights and weekends
#3 Meetups in Amsterdam?

What can you help others with?


I'm great at stripping a complex problem/solution to the absolute core that you should focus 100% on, and in reminding you of why you should stay focused on that one thing.Β 

I'm reasonably good at taking that core and putting it into perspective of why it _could_ one day be huge for pitches.Β 

I also dabble a bit in angel investing, emphasis on the bit.

Something else you want to share?


When in doubt, apply Shneiderman's mantra:Β 
"Overview first, zoom and filter, then details-on- demand"

Always be wary of succumbing to Zawinski's Law of Software Envelopment:
"Every program attempts to expand until it can read mail. Those programs which cannot so expand are replaced by ones which can."