We were building for consumers, and then merchants started reaching out via customer support asking for features.
We ended up building a subscription tool that catered to their needs, and over time that grew faster than the consumer side, until it was a majority of our revenue.
But I remember when their requests first started coming in we weren't interested in it at all, because we were focussed somewhere else. In hindsight I think we could have adapted quicker and been more attentive to how people were using the platform.
Ultimately I think it's an interesting challenge when you have a vision for something and then users start pulling you in another direction. As a founder it's a bit interesting from a motivation standpoint.
How did that happen? Did you pivot towards them?
We were building for consumers, and then merchants started reaching out via customer support asking for features.
We ended up building a subscription tool that catered to their needs, and over time that grew faster than the consumer side, until it was a majority of our revenue.
But I remember when their requests first started coming in we weren't interested in it at all, because we were focussed somewhere else. In hindsight I think we could have adapted quicker and been more attentive to how people were using the platform.
Ultimately I think it's an interesting challenge when you have a vision for something and then users start pulling you in another direction. As a founder it's a bit interesting from a motivation standpoint.