The most recent book I read because it was the “book of the month” at a digital art (NFT) community I’m part of. The topic was not only relevant to me, but because it was part of the book club it also was a way to connect with other community members and have a shared foundational understanding of a complex topic.
So for your book it might be worth thinking in terms of communities, tribes, and if there are any people/organizations/etc that could benefit from having their peers read your book.
As for the book’s website I would use a combination of looking at what other successful authors are doing (especially those with a analytical background as they are more likely to have tested different approaches), trying out different approaches yourself, and finally just doing what feels uniquely yours. You might come up with something new that works very well.
The most recent book I read because it was the “book of the month” at a digital art (NFT) community I’m part of. The topic was not only relevant to me, but because it was part of the book club it also was a way to connect with other community members and have a shared foundational understanding of a complex topic.
So for your book it might be worth thinking in terms of communities, tribes, and if there are any people/organizations/etc that could benefit from having their peers read your book.
As for the book’s website I would use a combination of looking at what other successful authors are doing (especially those with a analytical background as they are more likely to have tested different approaches), trying out different approaches yourself, and finally just doing what feels uniquely yours. You might come up with something new that works very well.