Start writing or doing some other content that resonates with your market. That way you create awareness of the product and you, as the product maker. Offer an option to signup. Personally I think sending people straight to a pre-launch page might be a less effective than an opt-in via your site (it is a better UX).
Start writing or doing some other content that resonates with your market. That way you create awareness of the product and you, as the product maker. Offer an option to signup. Personally I think sending people straight to a pre-launch page might be a less effective than an opt-in via your site (it is a better UX).