An opinion: The product revenue is something that I find a bit "difficult" as you are asking money to people that has no job. I understand that maybe there are people already working and that they want to change, or the target customer is people with "money in their banks".
Usually, in that kind of market, the ones who pay are the companies, as are the ones who have money.
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About the landing, I would try to use phrases such as: "don't miss your perfect job!".
You have "Never lose a job listing again", but I think it should be the main CTA. But you should add more "fear" for losing a job.
That's the key pain point of a possible user. The fear to loose a good job... not just to manage a lot of job listings.
I agree, people without a job might be the hardest target group! But then again, I didn't start this with the goal of earning a lot of money with it (would be nice).
I should definitely look at the texts again. Now it's mostly pointing out the features, but it's not focussing on the feeling (or fear). If anyone has some good resources about writing texts for a landing page, hit me up!
An opinion: The product revenue is something that I find a bit "difficult" as you are asking money to people that has no job. I understand that maybe there are people already working and that they want to change, or the target customer is people with "money in their banks".
Usually, in that kind of market, the ones who pay are the companies, as are the ones who have money.
--
About the landing, I would try to use phrases such as: "don't miss your perfect job!".
You have "Never lose a job listing again", but I think it should be the main CTA. But you should add more "fear" for losing a job.
That's the key pain point of a possible user. The fear to loose a good job... not just to manage a lot of job listings.
I agree, people without a job might be the hardest target group! But then again, I didn't start this with the goal of earning a lot of money with it (would be nice).
I should definitely look at the texts again. Now it's mostly pointing out the features, but it's not focussing on the feeling (or fear). If anyone has some good resources about writing texts for a landing page, hit me up!