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We have a SaaS, so we start tracking monthly:
Visitors, Signups (new trials), Activations (new paying customers), Total Active Customers, MRR, Churn $, Total Monhtly Billing.

Every collumn with a secondary collumn reflecting the % impact vs previous month.
Ex:
A: Visitors
B: Visitors % (vs previous month)
This way you can read growth or contraction of each metric and easly understand how it impacted that month for example.

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