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I'm not a tech founder, so take this with pounds of salt.

But I'm a brand messaging & content strategist and write SEO articles (and ghostwrite books and LinkedIn content) for tech founders. This is 100% a pain point—for my clients at least. They don't know how to explain their product simply, especially if they have more of a coding vs business background.

Your product is like 99% of my entire job with them, and they pay well for me to simplify their streams of consciousness and communicate their ideas in a meaningful, engaging way.

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