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Wes Oudshoorn
Wes Oudshoorn
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@wes
Founder of AppSignal. Exited in 2025. No indiehacking and riding AI wave to wherever it brings us.
ramping up customer calls and follow-up. Really exciting to talk to a lot of potential customers, doing onboarding, etc
Most of my new customers are excited about the AI intake but it wasn't listed clearly. Added a new landing page today. #offertecc
I had a review step using Anthropic instead of Gemini. Put everything back to Gemini. One model to rule them all! #offertecc
Updated our public pages so they actually mention the AI-powered request intake we shipped, and fixed some stale free-trial and photo claims. #offertecc
Redesigned the pricing page (three plans, yearly toggle, cleaner comparison) and rewrote the billing FAQ #offertecc
Claude is so manic. One day it creates the most amazing prototypes in one or two shots. The next few days are like talking to a brick wall. Today is a brick wall day.
Customers now show where the lead came from: referrer, campaign, and the full landing URL with all its params. #offertecc
Built a weekly loop that digests what US trades owners say about quoting on Reddit and YouTube: pain points, competitor mentions, threads worth joining. #offertecc
Wrangled my autonomous QA loops into one morning briefing I actually wake up to. #offertecc
Mobile quote pipeline sometimes got stuck. Made it swipe one stage at a time with scroll snap, and simplified some stuff while I was in there. #offertecc
Asked Fable how it would architect my codebase if it could start from scratch, given the current feature set and roadmap. I wanted boring, robust, predictable patterns we could reuse again and again, one of the main engineering lessons I picked up as a non-technical co-founder at AppSignal. Some good stuff came out of it, including a nice transition roadmap. #offertecc