I agree with Marc. If you try and target everyone and your not a GIANT, (like facebook, twitter, etc .... ) you will end up missing everyone. At the moment, you're saying "We solve all sorts of problems for everybody". You need to say we solve this problem for this type of person.
Choosing a niche makes marketing much easier.
Because you know where your customers hang out.
Zone in on an obscure community which can help each other out.
Just an example, but if you zone in on "saxaphone players" you can then think where do saxaphone players hang out?
They read the same forums, they go to the same conferences, they follow the same people on twitter, they all watch the same you tube channels. If you're providing a service specific to a community then it will spread through that community like fire.
Your site is of very good quality. And I really like the idea. Good Luck.
I agree with Marc. If you try and target everyone and your not a GIANT, (like facebook, twitter, etc .... ) you will end up missing everyone. At the moment, you're saying "We solve all sorts of problems for everybody". You need to say we solve this problem for this type of person.
Choosing a niche makes marketing much easier.
Because you know where your customers hang out.
Zone in on an obscure community which can help each other out.
Just an example, but if you zone in on "saxaphone players" you can then think where do saxaphone players hang out?
They read the same forums, they go to the same conferences, they follow the same people on twitter, they all watch the same you tube channels. If you're providing a service specific to a community then it will spread through that community like fire.
Your site is of very good quality. And I really like the idea. Good Luck.