The direction was to spend 2 hours on keyword research, revising the page copy, designing the squarespace page, and optimizing the shit out of it. Someone else would probably just take the text, throw it in chatgpt, generate a bunch of keywords (that wouldn't have accurate data anyway -- I've tried), and thrown it on a page without giving it another thought. I might not be able to do this in 2 hours and the agency will have to eat the rest of the time, but at least I'm not sacrificing my integrity just to check off a task 🤷🏻‍♀️ #freelance